2017年職稱英語理工類考試完形填空模擬練習(xí)題（含答案）
Importance of the Public Image
Public image refers to how a company is viewed by is customers, suppliers, and stockholders, by the financial community, by the communities in which it operates, and by federal and local governments. Public image is controllable ____(1)____, just as the product, price, place, and promotional efforts are.
A firm’s public image ____(2)____ a vital role in the attractiveness of the firm and its products to employees, customers, ____(3)____ to such outsiders as stockholders, suppliers, creditors, government officials, as well as diverse special groups. With some things it is ____(4)____ to satisfy all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, but ____(5)____ will undoubtedly find resistance from employees who see their ____(6)____ threatened. On the other hand, high-quality products and service standards should bring almost complete approval, ____(7)____ low quality products and false claims would be widely looked down upon.
A firm’s public image, ____(8)____ it is good, should be treasured and protected. It is a valuable asset ____(9)____ usually is built up over a long and satisfying relationship of a firm with is publics. If a firm has ____(10)____ a quality image, this is not easily countered or imitated by competitors. ___(11)___ an image may enable a firm to charge higher prices, to woo the best distributors and dealers, to attract the best employees, to expect ____(12)____ favorable creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command a higher price-earnings ratio than other firms in the same industry ____(13)____ such a good reputation and public image.
A number of factors affect the public image of a corporation. ____(14)____ include physical facilities, contacts of outsiders with company employees, product quality and dependability, prices ____(15)____ competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
1. A) at considerable extent
B) to considerable extent
C) to considerate extent
D) at considerate extent
2. A) establishes
B) plays
C) makes
D) obtains
3. A) but
B) however
C) and
D) as
4.A) possible
B) easy
C) not impossible
D) impossible
5.A) they
B) some
C) it
D) we
6.A) plant
B) jobs
C) machines
D) themselves
7.A) while
B) when
C) as
D) and
8.A) that
B) if
C) which
D) /
9.A) that
B) who
C) whose
D) of which
10.A) been
B) developed
C) found
D) learned
11.A) With
B) Such
C) Like
D) /
12.A) a more
B) more
C) most
D) the most
13.A) with
B) without
C) in
D) of
14.A) They
B) It
C) Some
D) Most
15.A) related to
B) connected with
C) relative to
D) related with
參考答案:BBCDC BABAB BDBAC
Earth's Inner Core
Scientists have long struggled to understand what lies at the planet's center. Direct observation of its center is impossible, so researchers must (1) to other evidence.
In 1889, a German scientist detected a severe earthquake in Japan. Geophysicists concluded that shock waves (2) jolts (晃動(dòng)) from one side of Earth through the center to the other side. Then in 1936, Danish geophysicist Inge Lehmann studied the waves' (3) to determine that within Earth's core of molten (熔化了的') iron lies a solid inner core - but (4) that core was made of eluded (難倒) her. Other geophysicists quickly determined that Lehmann's inner core was composed mostly (5) iron. Since then, Lehmann's discovery has (6) conventional Earth science.
But now scientists are challenging traditional theory with new and radical (7). For example, Earth's center could actually contain an "inner core within the inner core," claim Ishii and colleague Adam Dziewonski.
Analyzing hundreds of thousands of earthquake wave (8), they maintain that the inner core has at its heart a tiny, even more solid sphere (球體). This sphere "may be the oldest fossil (9) from the formation of Earth," says Dziewonski.
Dziewonski and Ishii speculate that shortly (10) Earth formed around 4.8 billion years ago, a giant asteroid (小行星) smashed into the young planet and nearly melted it. But Earth's center didn't quite melt; it (11) mass as the planet cooled. The core within a core may be the kernel (核心) that endured. "Its presence could change our basic ideas about the (12) of the planet," Dziewonski says.
Dziewonski's idea is tame (溫和的) compared to the (13) theories of independent geophysicist J. Marvin Herndon. Earth's inner core is made not of iron, he claims, but a (14) of nickel and silicon. Herndon has a truly revolutionary notion: Within the nickel silicide (硅化物) inner core is also an "inner" inner core - an 8 km-wide ball of the element uranium. Uranium is radioactive. Herndon thinks the uranium releases heat energy as its atoms (15) fission-split and crash into one another in a chain reaction. In other words, we may live on top of a gigantic, "natural" nuclear power plant.
1 A try B leave C turn D point
2 A create B receive C feel D overcome
3 A work B solution C job D patterns
4 A whether B what C why D how
5 A from B within C of D to
6 A followed B dominated C restored D opposed
7 A ideas B demands C phenomena D movements
8 A things B acts C methods D records
9 A taken B benefited C left D kept
10 A after B before C since D when
11 A expanded B modified C gained D melted
12 A size B origin C structure D shape
13 A radical B traditional C classical D conventional
14 A system B copy C model D compound
15 A charge B last C experience D show
參考答案:
1. C 2. A 3. D 4. B 5. C
6. B 7. A 8. D 9. C 10. A
11. C 12. B 13. A 14. D 15. C
A Biological Clock
Up until about 100 years ago, newspapers in the United States appealed only to the most serious readers. They used __1__ illustrations and the articles were about politics or business.
Two men changed that - Joseph Pulitzer __2__ the New York World and William Randolph Hearst of the New York Journal. Pulitzer bought the New York World __3__ 1883. He changed it from a traditional newspaper into a very__4__ one overnight. He added __5__ illustrations and cartoons. And he told his reporters to write articles on __6__ crime or scandal they could find. And they did. One of them even pretended she was crazy and then she __7__ to a mental hospital. She then wrote a series of articles about the poor treatment of __8__ in those hospitals.
In 1895, Hearst came to New York from __9__ California. He wanted the Journal to be more sensational and more exciting __10__ the world. He also wanted it to be __11__, so he reduced the price by a penny. Hearst attracted attention because his headlines were bigger than__12__. He often said, "Big print makes big news."
Pulitzer and Hearst did anything they __13__ to sell newspapers. For example, Hearst sent Frederic Remington, the famous illustrator, __14__ pictures of the Spanish-American War. When he got there, he told Hearst that no fighting was__15__. Hearst answered, "You furnish the pictures. I’ll furnish the war."
EXERCISE:
1. A) no B) many C) a lot D) little
2. A) on B) for C) in D)of
3. A) on B) in C) at D) about
4. A) excite B) excitingly C)exciting D) excited
5. A) a lot B) few C) a few D) lots of
6. A) every B) all C) both D) many
7. A) admitted B) was admitted C) could admit D) has admitted
8. A) patients B) patience C) patient D) patiences
9. A) an B) the C) a D) /
10. A) than B) as C) in D) for
11. A) cheap B) cheaper C) cheapest D) the cheapest
12. A) anyone B) anyone’s C) anyone else D) anyone else’s
13. A) may B) might C) can D) could
14. A) draw B) drew C) to dray D) drawn
15. A) going B) going out C) going on D) going off
參考答案: ADBCDABADABDDCC
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